Making Spirits Bright: Vivoom Launches New Holiday Video Themes to Help Celebrate the Season

CAMBRIDGE, MASS. – December 10, 2015 – Vivoom, a mobile media company that helps brands and consumers tell stories together, has introduced four fun holiday themes to help everyone spread good cheer and celebrate the most wonderful time of the year.

“Amidst the hustle and bustle of the season, we thought it would be great to give people a quick and easy means to create and share their holiday messages in a way that would break through the clutter to reach the ones that matter most with fun mobile video messages,” said Katherine Hays, founder and CEO of Vivoom “Whether it’s friends and family down the street, relatives across the country or even a certain gentleman in red, Vivoom’s messages are short, sweet, simple and always welcome.”

Vivoom’s four fun new themes include:

  • Hanukkah: a festive blue and gold frame and audio/video enhancements make the Festival of Lights easy and engaging to share!
  • Christmas: bedecked in holly and baubles, this theme is sure to spread holiday cheer to all who share and see it!
  • Dear Santa: even the Big Guy is going digital and this theme is the best way for your special wishes to reach the North Pole!
  • New Year: ring in 2016 with a fabulous theme in gold! It’s the perfect accompaniment to Champaign and streamers for sharing the best wishes for the New Year!

Available in the Apple App Store and on Google Play, the Vivoom app lets users record or import 15-second videos instantly enhance them with one of these holiday themes and share their holiday message across Facebook, Twitter, email or SMS for all of their family and friends to watch, enjoy and like.

“What the holidays are truly about can often get lost or buried within our holiday to-do lists,” continued Hays, “but, in many ways, these gift-wrapped digital messages provide an excellent opportunity to reconnect with friends and family and capture the spirit of the season.”

About Vivoom

Vivoom is a mobile media company that enables brand-safe storytelling between advertisers and consumers. The company has built a platform that allows brands to put people at the center of their entire mobile marketing process - from content creation, to targeting and distribution - and then provides the reporting, moderation, curation and republishing capabilities brands need. This innovative mobile marketing model generates high quality mobile content at scale that is authentic, highly relevant for consumers and brands, 100% brand-safe and outperforms other mobile marketing options. Located in Cambridge, MA, Vivoom is funded by Insight Venture Partners, Stage1 Ventures, and Boston's Converge VP. Learn more at www.vivoom.co.