Shared Media delivers the highest quality views in mobile marketing at the scale of reach leading brands require.
Unlike Facebook video ads which are muted 85% of the time and auto-played as users scroll right past them in their feed, Vivoom videos are created and shared by friends, so they’re not interruptive. In fact, they’re welcomed by consumers and so the videos are played in full-screen and always with audio. (Source: Digiday)
Facebook video ads are viewed to completion an average of 12% in the U.S. Vivoom videos, on the other hand, are viewed to completion an industry leading 65% of the time. The quality of Shared Media video views is unrivaled. (Source: Salesforce)
There are now over 400 million consumers using mobile ad blockers and it is estimated that 34% of ad impressions are fraudulent. Vivoom videos are immune from bot fraud and ad blockers. (Source: Mary Meeker & Mediapost)
With Shared Media, your most engaged customers create and shared videos with branded filters.
ACTIVATE YOUR AUDIENCE
Consumers share branded videos directly to an audience of their peers - a look-alike demographic - that welcomes the content and engages at unprecendented rates. These videos have brand filters added automatically, right from your product experience, with no download required.
For every 10 million customers that you engage through your packaging, your mobile experience, your chat bots, your in-store experience and digital channels, while using Vivoom’s shared media platform, you can expect to reach 30 million of their peers.